Business Location Flashcards
All 9 cards in this deck
Name five factors that influence where a business is located.
Proximity to the market, availability of raw materials, availability of labour, competition, and costs.
Why does proximity to the market influence a business's location decision?
Being close to customers cuts transport costs and delivery times, and makes it easier to attract customers and boost sales.
Why does the availability of raw materials influence a business's location decision?
Locating near suppliers of raw materials or components reduces transport and import costs and avoids delays in supply.
Why does the availability of labour influence a business's location decision?
The business needs enough workers with the right skills nearby; areas short of skilled labour mean higher wages or training costs.
How can competition in an area influence where a business locates?
Many rivals nearby can take away customers and force prices down, but a busy area with competitors may attract more shoppers overall.
True or false? The cheapest location is always the best location for a business.
False. It depends on whether that location still brings in enough sales — low costs are no use if customers cannot reach the business.
Why might a business choose a site with lower rent or land costs?
e.g. an out-of-town unit instead of a city centre one
Its costs are lower, so it can keep a larger profit margin or charge customers lower prices.
For an online (e-commerce) business, why is being close to customers usually less important than for a high street shop?
Customers order online and the goods are delivered, so the business does not depend on passing trade.
Which location factor is likely to matter most to a business using heavy or perishable raw materials?
e.g. a jam maker using fresh fruit
Availability of raw materials — locating near suppliers cuts transport costs and keeps the fruit fresh.